Pico's role and starting point
Pico is a consultancy that works to create coherence between business, data, and technology in mid-sized and large B2B companies. The starting point is product data as a strategic asset and a fundamental understanding that complex products, many variants, and multiple markets place high demands on structure, data quality, and governance.
Companies and industries Pico works with
Pico works primarily with companies in manufacturing, industry, trade, agriculture, and food. What these industries have in common is that product information, documentation, and compliance are business-critical disciplines that must function across organisations, systems, and markets. The task is to make data usable and reliable, so it can be applied consistently in both internal processes and customer-facing channels.
Services and areas of expertise
Pico's core services include Product Information Management (PIM), data modelling, and integration. Closely related areas include commerce, documentation, sustainability data, and AI-supported processes. The work always starts from the needs of the business and the requirements that the organisation's products and markets place on data and system landscapes.
Methodical approach and collaboration
Pico works methodically and with a long-term perspective, building solutions designed to grow and adapt over time. Technical choices are grounded in business considerations, with emphasis on clear principles, well-considered architecture, and robust data models. Collaboration with the client's organisation is close and built on a shared understanding of both complexity and goals.
Fundamental approach and objectives
Pico is known for a sober and professionally grounded approach, where complexity is managed through structure, transparency, and systematic thinking. The focus is not on quick fixes, but on establishing durable foundations that can support decisions, scaling, and change over time.